Summary: Does the impact of COVID-19 on your business scare you? It should do because you can’t run the business that you love. If you do keep your salon open, then you’ll be at risk of contaminating yourself as well as your customers. So, what can you do? You and everyone else who runs a beauty salon should get an app. It’s the only thing that can save your business right now.
Maintaining a safe social distance, wearing a face mask, and carrying a hand-sanitizer are the norms that you have to follow right now. These are the only preventive measures that you can take after the catastrophic event that happened in China several months ago. It unleashed a deadly virus called the coronavirus, and it brought the entire world to its knees within a few months.
The events that followed the outbreak are things that you used to see in sci-fi horror movies. It’s like one of those films where a vial that contains the deadly virus falls from the hands of a careless scientist. Within a few weeks, the whole city starts to change into zombies. Fortunately, the coronavirus doesn’t turn you into a flesh-eating, lifeless creature. However, it can take your life if your immune system isn’t strong enough or if you don’t take the proper medicines.
Of course, scientists are still working on an effective vaccine, but until they come up with something, social distancing, face masks, and hand-sanitizers are your saviors. It goes without saying that this virus didn’t just affect human beings. It destroyed the meaning of the word “normal” to shreds. It even barbequed the world economy. Industries of almost every kind are on the verge of extinction. In such a situation, you’re tearing your hair while searching for ways to keep your salon business intact.
Understandably, salon businesses won’t be of any use to anybody if they die. Naturally, you can’t run your business. If you do, then you’ll contract the virus, or your customers will contract it. So, what can you do to save your business? The only option that you have at your disposal is the service provided by a custom beauty salon app development company. What can a salon and beauty care appointment mobile app solutions do for you?
1.) Explain your services: An app will let you display your services in a library-style so that your clients understand what you do. Then, they can purchase relevant beauty products online and treat themselves. Now, you may be wondering how you’ll survive if you give your trade secrets away for free. Well, you won’t provide anything without asking your clients for free. You can charge them for information that they need if they wish to look their best. Of course, you should provide a few pieces of information for free. It will draw more customers towards you and your business. However, you will hold on to the more important bits until your customers are willing to pay for them.
2.) Home-based services: With the support of on-demand beauty care and salon app development, you can visit the homes of your clients to provide your services. You must adhere to proper safety measures if you’re willing to walk this path. You’ll need a pair of disposable gloves, a face mask, powerful sanitizing agents, and something to cover your head with. Now, you may argue that a phone call from a client should suffice to avail of your services. So what will you do with the app? Well, can you answer phone calls while catering to a client? Can you carry your hard-line with you everywhere? Can you send automated texts through your landline? You can’t do any of it, and you won’t have to if you just get a mobile app for your business. Furthermore, having an app will give your salon business a much-needed professional outlook. Your clients would book your services through your app and receive automated messages through a chatbot that you integrate into it if they have any queries. An app will keep you connected to your clients 24/7.
3.) Virtual services: Even if you don’t want to spend money on the development costs of a mobile app, you’ll need something if you wish to provide your services virtually. For instance, Zoom is a video calling application that will let you connect with your clients in real-time. You’ll explain to them how they can care for their hair, skin, nails, or anything else through it. In return, they’ll pay you for your guidance. However, you have to disclose your bank account to them. If you don’t want to that, then an app specifically designed for your business can help. Your clients will simply choose an online payment method and send you the money for services rendered. It will reach your account directly.
Loyalty and reward programs:
Indeed, personalized salon business apps can be a boon for you and others like you. Through your business app, you can offer rewards and loyalty programs to your clients, especially the ones who have been with you since you started your business. Who doesn’t like receiving rewards? It’s one of the best ways to jumpstart your business after all the damage that it incurred since the outbreak of the virus. Then again, you can’t afford to launch these programs immediately after reopening your business. It will take some time for you to give your salon the necessary kick that it needs to start rolling again. In time, you’ll be able to offer these rewards.
